Week 10

Q.15 Imagine that you are the manager responsible for e-commerce in your selected e-business. As E-Commerce Manager, you have been asked to investigate Knowledge Management, assess its suitability as a tool to retain key corporate knowledge, and produce a report on these two aspects. Please summarise the key findings of this report in your blog posting this week. Make sure that it is specific to your company and your company’s market sector.

 Knowledge management is the Process responsible for gathering, analysing, storing and sharing knowledge and information within an Organisation. Success in an increasingly competitive marketplace depends critically on the quality of knowledge which organisations apply to their key business processes. For example the supply chain depends on knowledge of diverse areas including raw materials, planning, manufacturing and distribution and product development requires knowledge of consumer requirements, new science, new technology, marketing etc. Knowledge management is a good way for property pal to gather,analyse and store information on their buisness. This in return for the buisness will help improve profit and revenue within the buisness. It will also retain key talent and expertise in the buisness. It will also help property pal to defend market share against new entraints. Property pal will also get the chance to penetrate new market segmants and reduse costs. This can also lead to property pal to develop new services in their buisness.

“Details of processes and procedures. Explicit knowledge can be readily detailed in procedural manuals and databases. Examples include records of meetings between sales representatives and key customers, procedures for dealing with customer service queries and management reporting processes.”